All LIVE UP broadcast materials are distributed rights-free and cost-free to our member radio and television media networks. LIVE UP makes no revenue from these materials. LIVE UP is available to be contracted to provide its expertise to work with partners within their budgets to manage social campaigns. This may include: designing, producing and distributing programme and campaign materials; conducting training workshops for media and local resource personnel; building understanding of effective media relations and effective behaviour change communication utilizing both mainstream broadcast and social media.
Love. Protect. Respect
The LIVE UP campaign's universal slogan: Love. Protect. Respect, now adds to its mandate all health and wellness promotion. The experience and success of the LIVE UP model is now being applied to other lifestyle diseases and important Caribbean social issues including, but not limited to: